Summary

  • Selena Gomez has an incredibly popular Instagram account with 424 million followers. Her posts consistently receive millions of likes and comments.
  • In addition to her music career, Gomez earns a significant amount of money from sponsored Instagram posts. According to the 2022 Instagram Rich List, she can make $1,735,000 per post.
  • Despite her success on Instagram, Gomez has also taken breaks from social media due to its impact on her mental health. She has emphasized the importance of staying true to herself and prioritizing her well-being.

Selena Gomez's celebrity friendships and former romance with Justin Bieber might keep her in the news. But she has also released some fun music about feeling confident, falling in love, and coping with breakups. And fans enjoy seeing her alongside Martin Short and Steve Martin on the hilarious TV series Only Murders in the Building.

Besides being a sweet and talented singer and actress, Selena Gomez has an incredibly popular Instagram account. Every day, hundreds of thousands of fans check in to see if she has posted anything new. It turns out that the star makes a lot of money from her sponsored Instagram posts. How much is she actually earning? And is it more than any income she brings home from her music?

What Is Selena Gomez's Most Liked Instagram Post?

Selena Gomez has 424 million Instagram followers. And it seems like every time she posts something, fans are quick to like her posts and comment.

When Selena Gomez posted pictures of Paris in June 2023, more than 7 million people liked the Instagram post. As for how many Instagram followers Selena Gomez has, at the time of this writing she's sitting at 400 million. That's just an absurd reach. So it's no wonder why these Paris images garnered so much attention.

Selena Gomez At The LA Premiere of Her Documentary My Mind And Me
Selena Gomez At The LA Premiere of Her Documentary My Mind And Me
via: Instar

According to Yahoo! she wrote in the caption, “Thank you Paris for being a home to me for two months! I loved every moment. Working on this film has completely changed my life. I can’t wait to share more soon! Love you all."

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Gomez was in Paris to film the movie Emilia Perez, which also stars Zoe Saldaña. She posted some great photos. In one picture, Gomez and her sister Gracie Elliott Teefey are holding up a huge croissant.

Selena Gomez and her younger sister Gracie Elliot Teefey
Selena Gomez and her sister Gracie Elliot Teefey walking outside of a building
via Instar

It's interesting that the star is so popular on Instagram considering that she hasn't always wanted to spend that much time online. In 2022, Gomez was interviewed on Good Morning America and said she took a four-year social media hiatus.

She explained, “It has changed my life completely. I am happier, I am more present, I connect more with people. I understand how powerful the internet is, and in so many ways it’s done the best things for the world. But for me, I get to my news that is actually important I get through people in my life.”

Selena Gomez posing for a photo
Selena Gomez at the FYC Screening And Q&A Of The Apple Original Films Selena Gomez: My Mind & Me
via Instar

In 2021, Gomez said in an interview with WWD.com that she knew she had to stop using Instagram so much because it was affecting her mental health. She said, "I wanted to delete it altogether, but my team was smart enough to convince me not to. But I’m happy I didn’t, because it is such a wonderful way to stay connected, and when I do go on, it makes me happy to know that I’m just being completely honest and being true to who I am.”

This is something that the singer and actress had been thinking about for many years. In 2017, she talked about Instagram in an interview with Vogue and said that she took a break from the app that was close to three months long.

What Does Selena Gomez Get Paid For Her Music And Instagram Posts?

Selena Gomez definitely seems to be making more money from Instagram than from her music career. While figures about what she makes from each song are unknown, she does have a really high net worth. According to Celebrity Net Worth, she has a net worth of $95 million. Much of that comes from the music she has released over the years.

Selena Gomez's Most Profitable Instagram Post May Have Earned Her More Than Any Of The Songs She's Best-Known For
How much does Selena Gomez make on Instagram 
Via: TheThings

Gomez's music career has been really successful. In 2015, Reuters reported that fans bought 85,000 copies of her album "Revival." And many of her songs have made it onto the Billboard Hot 100. "Good For You" and "Same Old Love" were at number five.

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She also made some money starring on Disney's Wizards of Waverly Place as Alex Russo in the 2000s. But while acting and singing have made her rich, the star has branched out as she has gotten older.

Selena Gomez filming Only Murders In The Building
Selena Gomez in New York City wearing a pink coat filming a scene for the TV show Only Murders In The Building
via Instar

Celebrity Net Worth reported that Selena Gomez began working with Coach in 2016 and was paid $10 million. She designed several bags for Coach and also promoted the company. And now, she is earning a ton of money from Instagram.

Several years ago, Selena Gomez could earn $550,000 for each Instagram post, according to an E! News article from 2016. D'Marie looked at various factors, including the number of people following her.

Gomez's Instagram income went up fast. Ad Week reported that in 2015, she could make $250,000 on Instagram.

The 2022 Instagram Rich List reported that Selena Gomez can now make $1,735,000 from each sponsored post on Instagram. She is number four on the list. There are three celebrities ahead of her: Cristiano Ponaido, Kylie Jenner, and Lionel Messi.

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Business Insider reported that the star can be paid $800,000 for Instagram sponsored posts. Whether she is making $800,000 for every post or $1.7 million, those figures are absolutely impressive.

Selena Gomez smiling at a game
Selena Gomez smiling and watching a New Yorks Knicks Game
via Instar

Selena Gomez is fun to follow on Instagram because she always seems positive and grateful for the life that she has. Because she is candid about the suffering she has experienced, fans want to support her even more. It's interesting that while she makes an amazing amount on money from Instagram, she knows that the platform can be tough on people's mental health.

It looks like the star will continue to take time away from social media when she wants to. And that is definitely the best decision that she could make. In January 2019, she posted on Instagram again after a while away.

Gomez wrote in the caption, "It’s been awhile since you have heard from me, but I wanted to wish everyone a happy new year and to thank you for your love and support. Last year was definitely a year of self-reflection, challenges and growth. It’s always those challenges which show you who you are and what you are capable of overcoming. Trust me, it’s not easy, but I am proud of the person I am becoming and look forward to the year ahead. Love you all."