Quick Links
Hailey Bieber is a well-known model and media personality known for being an influencer and trendsetter, she is widely celebrated among Generation Z for her unique sense of style and luxurious skincare secrets. She has a significant following on social media platforms, particularly on Instagram, where she has millions of followers.
Her fashion sense and skincare routines are widely followed and imitated, making her a trendsetter among teens and young adult women. Additionally, her high-profile relationship with pop star Justin Bieber has added to her public profile and helped to increase her visibility and impact within popular culture.
Unlike other celebrities who prefer to be secretive, Hailey is an open book when it comes to sharing her expertise in fashion and beauty secrets with her followers. Here's how Hailey Bieber's skincare routine and signature chrome nails have made her an icon among Gen Z...
How Hailey Bieber's Signature Chrome Nails Went Viral On Tiktok
Hailey Bieber has become a trendsetter in the world of nail art, and one of the trends she has popularized is the chrome nail trend. The chrome nail trend involves painting the nails with a reflective, metallic finish that resembles the look of chrome. This can be achieved using special chrome powder or by using mirror-effect nail polish. The result is a high-shine, futuristic look that catches the light and adds a pop of glamour to any outfit.
Hailey Bieber has been seen sporting the chrome nail trend on several occasions, and sharing her signature nail art has helped to popularize this look among her followers and fans, many of which are from Gen Z. The hashtags Hailey Bieber Nails and Hailey Bieber Nail Tutorial went viral on TikTok, earning an impressive 420 million views overall. Several TikTok influencers and general users made a multitude of videos raving about the trend, and showing their followers how it can be achieved.
Celebrities such and Vanessa Hudgens and Sydney Sweeney are fans of the look, which is neutral enough to be worn anywhere but glamorous enough for a special occasion. Her endorsement of specific chrome nail products has also helped to increase the visibility and popularity of the brands that specialize in it.
Hailey Bieber's Skincare Line Was A Huge Hit Among Gen Z
Unlike previous generations before them, Generation Z is more invested in skincare and more likely to place higher importance on skincare rather than makeup. This is in part due to the COVID-19 pandemic, where young people had less opportunity to wear makeup due to widespread lockdowns and social distancing measures. This led to them wearing less makeup overall and focusing more on their skin health.
As a result, the skincare industry has seen an increase in demand for products, and the trend towards skincare led to a growth in the popularity of influencers and celebrities such as Hailey Bieber who focused on skincare and beauty, further increasing the visibility and prominence of skincare in popular culture. By sharing her skincare routine and product recommendations on social media, Hailey Bieber has provided valuable information and inspiration to her followers, who are interested in maintaining healthy and radiant skin.
Hailey Bieber first shared her skincare routine in a YouTube video titled "Skin Prep For Work" where she provided a lot of insightful information about skincare, and educated her followers on the importance of high-quality ingredients and beauty tools.
After this, she made several appearances on the Vogue and Harper's Bazaar YouTube channels for her heavy emphasis on skincare and minimal makeup application. She received a lot of positive feedback from her followers who were pleasantly surprised by how insightful and informative she is when it comes to skincare.
It was evident that Hailey was very passionate about teaching her expertise to her fans, instantly becoming a figure that many young women could put their trust in.
Additionally, the launch of her skincare brand, Rhode Beauty, has provided a direct connection between Hailey Bieber and her fans. The brand offers high-quality, effective products that are designed to address the skincare concerns of modern women.
The brand often gets sold out almost immediately, showing that it is in high demand. Her skincare products have received very positive reviews, with many people sharing that they can depend on Hailey Bieber when it comes to high-quality products. The success of her brand is a testament to the demand for skincare products that are backed by influencers and celebrities.
Her openness about her skincare routine and the launch of her skincare brand, Rhode Beauty, has made her even more popular and appealing to Generation Z, who are interested in self-expression, personal care, and high-quality skincare products.
How Hailey Bieber Received Backlash For Her Brownie Glazed Lip Trend
Hailey Bieber received backlash for her "brownie glazed lip" look in 2021 when she posted a picture of herself wearing a lip color that appeared to resemble the look of a chocolate brownie glaze. In the video posted to TikTok, the star showed how to achieve the look. The lip combo is based around Hailey's signature lip technique, which is lining her lips with a deep brown lip liner before adding a glossy lip balm on top.
The look was widely criticized on social media, with many people expressing concern about the cultural insensitivity of wearing a lip color that was often associated with Black and Latino culture. Critics argued that the "brownie glazed lip" look reflected a lack of understanding about the history and cultural significance of certain beauty trends. Some pointed out that similar lip looks have been popularized and worn by Black women for decades, and that Hailey Bieber's interpretation of the look was a prime example of cultural appropriation.
Beyonce's makeup artist, Sir John, spoke to the Diet Prada Instagram account to explain why the look was culturally insensitive, writing: "All you had was a lip liner and a clear gloss back in the day. We had to be creative and try things in an unorthodox way because of the lack of products for Black and Brown people."
He also expressed that the celebration of the look as a "new trend" due to it being popularized by a white celebrity wasn't appropriate, writing: "everyone feels like they found gold for the first time. That's why we need to look and say 'hey, we've been here."
Meanwhile, others defended Hailey and brought up the fact that her mother is Brazilian, and may have inspired her beauty aesthetic.
