Summary
- Taylor Swift made over $1 billion with her Eras Tour, despite complaints about pricey merchandise. She is enjoying major success and currently has various sponsorship deals worth millions.
- Taylor Swift was close to signing a $100 million deal with FTX, but negotiations fell through. The deal was sent to FTX founder Sam Bankman-Fried but went unanswered for weeks.
- Taylor Swift has a real estate portfolio with homes in multiple states. However, her renovations in New York caused controversy among neighbors, leading Orlando Bloom to move. Despite this, her investments have been profitable.
Looking at her current standing, Taylor Swift is just adding to her already impressive net worth. With her Eras Tour, Taylor Swift made over $1 billion. It was clearly a success, though there were complaints pertaining to the apparent over-priced merchandise.
Nonetheless, the artist is enjoying major success, but she could've added to that fortune and gotten a step closer to a $1 billion net worth with a huge sponsorship deal. We'll take a closer look at exactly what went on with her FTX deal, and why negotiations completely fell apart during the final stages. We'll also reveal the other deals Taylor currently has to her disposal such as real estate.
Taylor Swift Currently Makes $150 Million Per Year Thanks To Music And Sponsorship Deals
Taylor Swift is inching closer to billionaire status, currently sitting on $750 million. Of course, a major part of that income comes from record sales, and her music career such as performances. However, she also makes added income thanks to her various sponsorship deals. Diet Coke was one of her biggest, worth millions, while she also inked deals with Apple and AT&T in the past.
At the moment, Taylor is finding huge success thanks to her Eras Tour. What makes her tour that much better is the fact that it is the most fun she's ever had performing. The star explains alongside USA Today. "I've just never been this happy in my life in all aspects of my life ever. And I just want to thank you for being a part of that." She added: "It's not just a tour. I just sort of feel like my life finally feels like it makes sense. So, I thought I'd play this song, which brings me a lot of happy memories.
The Eras Tour has proven to be a massive success in more ways than one. Not only did Swift receive major praise for her performances, but she also was able to generate $1 billion with the tour. Clearly, Swift doesn't need sponsorship deals, but it appears as though she had agreed to a lucrative one, though things ended up falling off completely.
Taylor Swift Almost Signed A Deal Worth $100 Million With FTX, But The Company Reportedly Backed Out
Taylor Swift was closing in on a deal worth $100 million with crypto exchange company, FTX. It appears as though negotiations between the two sides were quite lengthy, lasting six months. Once Taylor and her team had agreed to a deal, it seems as though the offer fell through.
CNBC elaborated on how the deal completely fell apart behind the scenes.
"Public statements by a class-action attorney lauded Swift’s due diligence efforts and said that the artist asked the exchange to explain why its listed assets were not considered unregistered securities. But Swift did ultimately agree to the deal, the person familiar with the matter told CNBC."
"The signed agreement was sent to FTX founder Sam Bankman-Fried’s email inbox, where it remained unanswered for a period of a few weeks, the person told CNBC, adding that ultimately, a group of FTX executives persuaded Bankman-Fried not to follow through with the reported $100 million deal."
It appears as though Taylor Swift may have side-stepped a big headache as in November of 2022, FTX filed for bankruptcy protection.
Although Taylor lost out on a major investment, she has plenty of others including a massive real estate portfolio.
Taylor Swift Had Plenty Of Investment Deals, Including Quite The Real Estate Portfolio
Taylor Swift has homes across the US, which includes New York, Rhode Island, California and Nashville. However, this investment has caused a bit of controversy, particularly with her neighbors. Particularly when she moved to New York, neighbors had grown irritable of the renovations issued by Swift.
One of the neighbors detailed, "We don't need celebrities here that will draw the focus [of] the paparazzi or extra fan attention. [There's already a] small swarm of teenage girls lurking and swooning outside [Taylor's home regularly]."
"Yes, we have celebrities living here — [but] we like not having conspicuous celebrities here. That's why we live in Tribeca. Because the flashier famous people are clustered [in neighborhoods] like the West Village."
It is also said that Swift caused her celebrity neighbor to move as well. According to reports, Orlando Bloom left the New York area given the influx of paparazzi following Swift's move. It is also said that a lot of Swift's fans also started appearing in the high-priced New York area as well, which made his move that much more enticing.
Nonetheless, Swift has been able to turn in quite the profit with this investment as well. It would appear as though the billion dollar mark really isn't that far away, especially given the way she's positioned at the moment.
Sources - CNBC, and USA Today
